The “big package,” it turned out, was the Ode Records production of Tommy. Indeed, as a product it was a bit like the rock equivalent of Ben Hur with an all-star cast. The original Tommy, the brain child of Pete Townshend and The Who, was the self-proclaimed first rock opera. It was The Who’s first million-seller in America, and they successfully toured the country with Tommy. The most prominent performance was at the Metropolitan Opera House in New York, which netted them a vast amount of media coverage. In rock terms Tommy was almost as acclaimed as Sgt. Pepper. (AN AMERICAN STORY)
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